SoundMoovz
Branding・Art Direction・Logo Identity Design・Product Design・Digital Media・UI/UX・Motion Media・Print Matters
SoundMoovz, the innovative wearable motion-activated musical bands, seamlessly connect to the SoundMoovz App via Bluetooth. These bands transform hand and foot movements into beats, rhythms, or sounds. Earning the distinction of being a finalist for the Toy of the Year Award in 2018 and garnering orders totaling 400,000 units from 17 countries worldwide, SoundMoovz made a significant impact.
Working within a startup environment, I played a key role, managing all design elements independently and coordinating with designers, distributors, manufacturers from various countries. This involved providing clear instructions to ensure a cohesive design outcome.
In my pivotal role from prototype to product as the sole designer, I demonstrated versatile and independent skills by overseeing every aspect of the project. This encompassed logo and branding, product, video contents and packaging design, as well as crafting all digital and print materials, including the UI App interface, material icons, functions, and UX.
3D prototype
Final Product
Users can connect band devices to the SoundMoovz App with via Bluetooth.
Users can choose any sounds or effects and adjust sensitivity in the App.
Livestream interface in Soundmoovz app
This experience not only showcased my capacity for working autonomously but also highlighted my adaptability in steering the entire design process..
